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Is Personalization in Health Care Worth Privacy?

Why six figures still feels small / The power of simply showing up / Human connection as true medicine

The LOUNGE - A Newsletter for Savvy Physicians

We scour the net, selecting the most pertinent articles for the busy doc so you don’t have to! Here’s what kept our focus this week…

  • The future of health care may not hinge on more data—but on how much we dare to protect it.

  • Real wealth comes from assets—real estate, investments, and retirement accounts, not just income.

  • Presence has become a strategic differentiator in a world of disruption and remote work.

  • Medicine is about more than diagnoses and prescriptions—it’s about trust and connection.

  • What if technology meant to help leaders is actually making them colder?

  • Physician burnout isn’t just a workplace issue—it’s a public health crisis.

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LOUNGE TALK

Personalization in health care has become synonymous with data collection—think wearables, AI scribes, and predictive algorithms—but at the hidden cost of patient trust. Compliance with privacy laws like HIPAA is no longer enough; patients fear their data might be weaponized against them, from insurance rates to employment risks. The article argues for a fundamental redesign of health systems where trust is treated as a core design principle, not an afterthought. Proposed innovations include self-expiring consent tokens, AI-generated synthetic patient doubles, context-aware privacy filters, and algorithms that respect patient-specific consent. These aren’t futuristic ideas—they’re already technically possible but underutilized due to the industry’s “more data is better” mindset. A few startups and progressive health systems are experimenting with privacy-forward models, but the majority still trail behind. The author suggests the next leap in medicine will come when trust becomes a measurable outcome, embedded as deeply in engineering roadmaps as safety and usability.

Despite public perception, most U.S. doctors don’t feel wealthy—and for good reason. While average physician salaries range from the mid-$200Ks for primary care to $1M+ for some specialists, medical school debt, delayed earnings, taxes, malpractice insurance, and lifestyle creep consume much of that income. Many doctors fall into the trap of “golden handcuffs”—overspending on luxury homes, cars, and vacations—which forces them to keep working at full speed just to sustain expenses. Location and practice type further impact financial outcomes, with doctors in high-cost cities or employed by hospitals often feeling more financially constrained. The gap between income and net worth is widened by limited financial training; most physicians excel at medicine but struggle with investing, planning, and wealth management. Real financial security comes not from salary alone but from owning assets like real estate, retirement funds, and diversified investments. Ultimately, doctors who avoid lifestyle inflation and build assets gain more freedom, while others remain stuck in a cycle of high income but low financial independence.

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While strategy and innovation dominate leadership conversations, one underrated but critical trait is presence—the ability to consistently show up, stay grounded, and lead with intention. Unlike the outdated “distant leader” model, today’s leaders must be accessible without micromanaging and visible without grandstanding. Presence builds trust, signals stability in uncertain times, and gives teams the confidence to act, even when leaders don’t have all the answers. For women in leadership, authentic presence—not performance—can disrupt outdated expectations and model a more grounded, empathetic approach. Cultivating presence requires discipline: listening more than speaking, responding instead of reacting, staying consistent, and investing time in people. Though it may seem “soft” compared to speed or scale, presence fuels loyalty, resilience, and long-term success. Ultimately, companies thrive not because leaders chase visibility, but because they show up where it matters most.

Medicine is often defined by science, diagnosis, and treatment, but Dr. Ryan Nadelson argues its true foundation lies in human connection. Patients walk into exam rooms carrying unspoken fears, hopes, and burdens, and how a doctor shows up—especially in the first 30 seconds—can determine whether trust is built or lost. Genuine connection comes from listening, noticing the unsaid, remembering details from past visits, and treating patients as people rather than cases. This connection not only strengthens compliance with treatment plans but also opens doors to deeper truths that may never appear on lab reports. Nadelson illustrates how presence and empathy can transform care, recounting how noticing a patient’s quiet distress revealed profound grief that changed the course of her healing. He emphasizes that patients are constantly observing their physicians, deciding whether they feel safe to open up. Ultimately, the best medicine blends science with compassion, and true care means knowing the patient as much as knowing the disease.

Empathy has become one of the most sought-after leadership traits, but the rise of AI in the workplace may be undermining it. Not long ago, emotional sensitivity in leaders was viewed as weakness; today, employees expect compassion, understanding, and human connection from their managers. Yet AI-driven tools—while improving efficiency and decision-making—risk widening the empathy gap by automating away human interactions that build trust and connection. The danger is that leaders could become overly reliant on dashboards and algorithms, reducing people to metrics rather than individuals. This shift may intensify the existing “empathy crisis” in workplaces already strained by remote work, burnout, and constant disruption. To counterbalance, leaders will need to double down on being intentionally present, listening, and engaging authentically—even as they adopt AI to streamline operations. In short, technology can augment management, but it can’t replace the deeply human trait of empathy that keeps workplaces healthy.

Physician burnout has evolved from a professional problem into a full-blown healthcare crisis, threatening both doctors and patients. Nearly 83 million Americans already live in areas without access to a primary care physician, and the shortage could reach 21,000 doctors by 2033. Burnout accelerates retirements, reduces work hours, and pushes doctors away from medicine, leaving patients to face long appointment delays and overcrowded emergency rooms. The pandemic intensified these pressures, exposing cracks in a system already strained by heavy administrative burdens, undervalued primary care, and mounting physician debt. For patients, burnout means reduced quality of care, more medical errors, and diminished trust in the healthcare system. Rural and underserved areas suffer the most, as primary care shortages translate to higher risks of disease and lower life expectancy. Addressing burnout requires systemic reforms, including medical student debt relief, expanded residency spots, reduced administrative load, and better mental health support for physicians. Without meaningful intervention, physician burnout won’t just drain doctors—it will further erode patient care nationwide.

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Doctors Build Wealth Differently 

You didn’t choose medicine for the money—but that doesn’t mean you shouldn’t optimize your wealth.

At My Financial Coach, you’ll work one-on-one with a CFP® professional who will create a personalized strategy tailored to your complex needs as an entrepreneur. By optimizing multiple streams of 1099 and w-2 income, managing personal debt, lowering taxes, and planning for life’s milestones (as well as hangups)—a coach will help you build to where you want to be. You’ll better understand how your practice’s valuation affects business succession plans and your future, like retirement. See real-time charts of spending, assets, and investment information in one place online, all protected by top-of-the-line security. You can also store digital copies of deeds, contracts and important documents securely.

No commissions. No sales pitch. Just advice-only personalized planning designed for the complex needs of business owners, for a fixed monthly subscription.

👉 Start your plan at myfinancialcoach.com/bootstrapmd 

Proud sponsor of BootstrapMD

QUICK BITES

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“The great doctors all got their education off dirt pavements and poverty – not marble floors and foundations.”

Martin H. Fischer